Does your startup’s name matter?

How much time do you spend worrying about the name/url of your company? I think we tend to place an inflated amount of value on a name because it’s such a long term position.  When it comes down to it, I don’t think it matters that much. Here’s the advice that you usually hear when…

Why You Think Social Media Conferences Suck

People seem to complain a lot about social media conferences. I’ve definitely had my share of complaints too. I think that most of these conferences suck because they weren’t set up properly (or for the right reasons), which I won’t go into in this post. What I want to talk about is our unrealistic expectations…

How Zaarly Could Change the World…Are You Ready?

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Have you heard about Zaarly yet? Zaarly could be a world changing platform. It could alter marketplaces the same way ebay or craigslist did in their time. The product is extremely simple, but the implications could be vast. Here’s how it works: You can use it on the web or on your mobile device. Step…

Public Relations Took the Social Media Leap…Now What? – The PRSA Digital Impact Conference 2011

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This year, I was lucky enough to be invited to the PRSA Digital Impact Conference in NYC again.  I was given a free pass to attend as press. I attended this conference last year and found it really interesting to see how the public relations space has changed over the past 12 months. It’s always…

Are you Lowering your Networking Standards?

Photo cred: Coal Miki

At what point do you consider someone a trusted connection? Is it after a tweet or two? Is it after an email? Is it after a skype chat? Do you have to meet in person first? How many times? Let me phrase it another way.  What does it take for you to trust someone enough…